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Healthcare Marketing Division

Healthcare Marketing Division develops health campaigns to promote health provides integrated branding and marketing communications solutions to healthcare brands and provides experts training and coaching programs targeting healthcare professionals.

marketing

The division covers an array of topics with its campaigns which reach out to different groups of people, ranging from infants and young children to pregnant women, office workers and elderly citizens; cover issues such as immunization, tuberculosis and AIDS; and promote health/healthcare/welfare initiatives of growing significance including the management of chronic diseases and the prevention of cancer.
The division helps clients to plan and execute on/offline promotion, new media marketing, experiential marketing, physician conferences and patient events as well as advertising and PR of healthcare brands and campaigns. It also provides healthcare services such as brand diagnosis, marketing status and target analysis as well as coaching programs for healthcare professionals.

 

Professional Consulting Medical Marketing
  • · Market Research
  • · Target Research
  • · Brand Concept & Message Development
  • · Professional Marketing
  • · Social Marketing
  • · Public Campaign Design etc.
  • · Tool Kit Development
  • · Medical Detailing
  • · Launch, Promotion etc.
  • · Conference, Symposiums
  • · Private Seminars
  • · Advisory Board Meeting
Public Health Campaign Marketing Promotion
  • · Mass Media Campaigns
  • · Advertising Campaigns
    · (TV, Radio, Print Ad, Online, SNS, Mobile)
  • · Health Promotion
  • · Campaign Evaluation
  • · Process Evaluation
  • · Target Interview, F.G.I., I.D.I. etc.
  • · Experience Marketing
  • · Target Engagement etc.
  • · New-media Services
  • · Online & Digital PR
  • · Event Promotion
  • · Mobile Platform Development

Consulting

 

2015~
Celltrion Healthcare
2015~
Dong-A ST
2014~Present
The Korean Academy of Tuberculosis and Respiratory Disease
2013~Present
Intuitive Surgical Korea
2012,14~Present
Amore Pacific
2012~Present
Ministry of Health and Welfare
2011~Present
Centers for Disease Control & Prevention
2011~Present
Beiresdorf Korea
2014
Novartis Korea
2014
Hugel Pharma
2014
Pharma King
2014
KARL STORZ Endoscopy Korea
2014
Kangwon National University Hospital
2013~2014
Han Wha Pharma Co., Ltd.
2013~2014
Korea Health Promotion Foundation
2012~2014
The Korean Urological Association
2012~2014
Astellas Pharma Korea, INC.
2011~2014
AstraZeneca Korea
2012~2013
Daiichi Sankyo Korea Co., Ltd.
2012
Korea Association for Suicide Prevention
2012
Yuhan-Kimberly
2012
NongHyup Bank
2011~2012
Johnson & Johnson Korea Medical
2011
Korea Federation for HIV/AIDS Prevention
2011
The Korean Society of Coloproctology

* For further information, please contact us and ask for credentials.

Contact

Emily Lee / Managing Director
marketing@enzaim.co.kr
+82-2-318-5570

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